Billboard Advertising in Shelbyville, Tennessee
Trailhead Media
Advertise in Shelbyville
As of October 2026, Trailhead Media’s live inventory map lists 9 billboard structures with 18 advertising faces in and around Shelbyville, Tennessee, including 4 digital billboard faces.
Shelbyville is the seat of Bedford County in Middle Tennessee, sitting along US-231 a short drive off I-24 between Nashville and Chattanooga, and it’s one of Trailhead Media’s strongest billboard markets in the state. Known worldwide as the “Walking Horse Capital of the World” and home to the annual Tennessee Walking Horse National Celebration, Shelbyville draws visitors from across the country on top of a growing local manufacturing and agricultural base.
9
billboard structures
18
advertising faces
1.5M
weekly impressions (Geopath)
55,273
micro area population (2025)
Find Billboard Locations in Shelbyville
Use the map to see every Trailhead Media billboard in Shelbyville, with photos, sizes and current availability.
Why Shelbyville Works for Advertisers
US-231 through Shelbyville carries steady regional commuter traffic between Bedford County and the greater Nashville area, and the city’s seasonal event traffic, anchored by the National Celebration each August, adds a reliable spike in visitors passing the same corridors. That mix of dependable local traffic and predictable seasonal demand makes Shelbyville an efficient market for both long-term brand campaigns and time-sensitive promotions.
Trailhead Media also has a growing presence elsewhere in Tennessee, including Jackson and Lewisburg.
Trailhead Media operates a substantial network of billboard faces in and around Shelbyville as part of our broader Tennessee billboard network. If you’re looking to reach Middle Tennessee audiences along the US-231 corridor, this is one of our strongest markets to start the conversation.
Our Shelbyville Billboards
US 231 is Shelbyville’s main corridor, running north to Murfreesboro and Lebanon and south to Fayetteville. US 41A connects Shelbyville to Tullahoma and Winchester, SR 64 (Wartrace Pike) links Lewisburg, Shelbyville and Wartrace, and SR 437, the Shelbyville Bypass, connects US 231 and US 41A. Shelbyville is about 53 miles from Nashville, 25 miles from I-24 and 23 miles from I-65.
Hwy 231 near Kingwood Ave
Digital, 10' x 30'. 2 faces. 240,430 weekly impressions (Geopath).
Hwy 231 near Hurricane Grove Rd
Bulletin, 12' x 36'. 2 faces. 220,762 weekly impressions (Geopath).
N Main St near Scotland Heights
Bulletin, 12' x 24'. 2 faces. 198,536 weekly impressions (Geopath).
S Cannon Blvd near Lewis Ave
Bulletin, 12' x 24'. 2 faces. 184,736 weekly impressions (Geopath).
N Main St near Decatur St
Bulletin, 12' x 24'. 2 faces. 169,082 weekly impressions (Geopath).
N Main St near Collier Ave
Bulletin and digital, 6'8" x 15'1". 2 faces. 130,901 weekly impressions (Geopath).
Who Billboards in Shelbyville Reach
Bedford County’s larger employers include Newell Rubbermaid’s Sanford plant, a Walmart distribution center, Marelli and a Tyson Foods facility, and Vanderbilt Bedford Hospital sits on US 231 North, so commuters and shift workers keep the main corridors busy year-round.
Every year in the 11 days before Labor Day, the Tennessee Walking Horse National Celebration, first held in 1939, brings visitors from across the country to Shelbyville.
Shelbyville billboards reach drivers from across the Shelbyville micropolitan area, which covers Bedford County and had 55,273 residents in 2025, plus nearby Wartrace, Bell Buckle, Tullahoma, Lewisburg, Manchester, Murfreesboro and Fayetteville, all within about 25 miles.
Shelbyville Billboard Advertising FAQ
How many billboards does Trailhead Media have in Shelbyville?
As of October 2026, Trailhead Media's live inventory map lists 9 billboard structures with 18 advertising faces in and around Shelbyville, including digital billboards. The map on this page shows current availability.
When does Shelbyville traffic peak?
During the Tennessee Walking Horse National Celebration, held in the 11 days before Labor Day each year.
Can Shelbyville billboards reach Murfreesboro or Tullahoma traffic?
Yes. US 231 runs north toward Murfreesboro and US 41A runs toward Tullahoma.
How many people see Trailhead Media's Shelbyville billboards?
Geopath measures about 1.5M weekly impressions across Trailhead Media's 18 billboard faces in and around Shelbyville, Tennessee. The busiest location is Hwy 231 near Kingwood Ave, with about 240,430 weekly impressions.
Which billboard company owns the billboards in Shelbyville, Tennessee?
Trailhead Media owns and operates the billboards shown on the map on this page in and around Shelbyville, Tennessee, in Bedford County. Trailhead Media is a billboard company headquartered in Laurel, Mississippi, with billboards across nine Southeast states. In 2021 Trailhead Media acquired Wingate Media Group's Tennessee billboards outside Nashville.
Billboard Advertising Inquiry
Interested in billboard advertising in Shelbyville? Send us your details and our team will share available locations and campaign options.
Sources: Geopath audience data via Trailhead Media’s inventory map · U.S. Census Bureau population estimates · Shelbyville / Bedford County profile · Shelbyville, Tennessee (Wikipedia). The Geopath Audience Location Measurement data is provided by Geopath, Inc.
