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Billboard Advertising in Jackson, Tennessee

Trailhead Media

Updated

Advertise in Jackson, TN

As of October 2026, Trailhead Media’s live inventory map lists 13 billboard structures with 37 advertising faces in and around Jackson, Tennessee, including 7 digital billboard faces.

Jackson sits at the junction of I-40 and US-45 Bypass in West Tennessee, on I-40 between Memphis and Nashville, and it’s Trailhead Media’s largest billboard market in the state. As the seat of Madison County, Jackson is the regional hub for retail, healthcare, and higher education across West Tennessee, anchored by West Tennessee Healthcare, Union University, Lane College, and Jackson State Community College, plus a steady flow of I-40 travelers moving between Tennessee’s two largest metros.

13

billboard structures

37

advertising faces

3.5M

weekly impressions (Geopath)

184,569

metro population (2025)

Find Billboard Locations in Jackson, TN

Use the map to see every Trailhead Media billboard in Jackson, TN, with photos, sizes and current availability.

Why Jackson Works for Advertisers

I-40 through Jackson carries heavy east-west interstate traffic in addition to the local and regional commuters drawn in by the city’s role as West Tennessee’s retail and medical center. That combination makes Jackson one of the more efficient markets in Tennessee for reaching both a captive local audience and a large volume of pass-through drivers making stops along the corridor.

Trailhead Media also has a growing presence elsewhere in Tennessee, including Lewisburg and Shelbyville.

Trailhead Media operates a substantial network of billboard faces in and around Jackson as part of our broader Tennessee billboard network. If you’re looking to reach West Tennessee audiences along the I-40 corridor, this is our strongest market in the state to start the conversation.

Our Jackson, TN Billboards

I-40 runs through north Jackson on its way between Memphis, about 77 miles west, and Nashville, about 120 miles east, with interchanges at US 412, the US 45 Bypass, US 45 (North Highland Avenue) and US 70. The US 45 Bypass (Keith Short Bypass) is the city’s main north-south artery, and Vann Drive, where it meets the bypass and North Highland Avenue near I-40, is Jackson’s busiest retail corridor. SR 20 (Hollywood Drive and North Parkway) links I-40 exits 79 and 87 across the city.

Trailhead Media billboard on S Highland Ave near Morton St in Jackson, Tennessee

S Highland Ave near Morton St

Bulletin, 10' x 30'. 4 faces. 494,780 weekly impressions (Geopath).

Trailhead Media billboard on S Highland Ave near Will McKnight Dr in Jackson, Tennessee

S Highland Ave near Will McKnight Dr

Bulletin, 12' x 24'6". 4 faces. 493,430 weekly impressions (Geopath).

Trailhead Media billboard on S Highland Ave near Bemis Ln in Jackson, Tennessee

S Highland Ave near Bemis Ln

Bulletin, 12' x 24'6". 4 faces. 419,185 weekly impressions (Geopath).

Trailhead Media billboard on S Highland Ave near S Royal St in Jackson, Tennessee

S Highland Ave near S Royal St

Bulletin and spectacular, 10' x 30'. 3 faces. 368,278 weekly impressions (Geopath).

Trailhead Media billboard on N Highland Ave near Ashport Rd in Jackson, Tennessee

N Highland Ave near Ashport Rd

Bulletin, 10' x 29'6". 4 faces. 310,288 weekly impressions (Geopath).

Trailhead Media billboard on S. Highland Ave near Perry Switch Rd in Jackson, Tennessee

S. Highland Ave near Perry Switch Rd

Spectacular, 21'6" x 30'. 2 faces. 266,159 weekly impressions (Geopath).

Trailhead Media billboard on S Highland Ave near Will McKnight Dr in Jackson, Tennessee

Who Billboards in Jackson Reach

Jackson is the medical, retail and employment hub of West Tennessee. West Tennessee Healthcare’s flagship, Jackson-Madison County General Hospital, is a 642-bed tertiary hospital, and the region’s larger employers include Delta Faucet, Kellanova, Stanley Black & Decker, Toyota Boshoku and the Jackson Clinic. Union University, Lane College, the University of Memphis Lambuth campus and Jackson State Community College add a steady student population.

About 35 miles west along I-40, Ford’s Tennessee Truck Plant at BlueOval City in Stanton is targeting production in 2029, and its development is expected to add traffic along the I-40 corridor that runs through Jackson.

Jackson anchors a four-county metro area of 184,569 people (Census Bureau, 2025) covering Madison, Chester, Gibson and Crockett counties. US 45, US 412 and I-40 bring in drivers from nearby towns including Medina, Henderson, Humboldt, Bells, Alamo, Milan, Lexington, Brownsville and Trenton, all within about 26 miles.

Jackson, TN Billboard Advertising FAQ

How many billboards does Trailhead Media have in Jackson, TN?

As of October 2026, Trailhead Media's live inventory map lists 13 billboard structures with 37 advertising faces in and around Jackson, including digital billboards. The map on this page shows current availability.

Do Jackson billboards reach people outside the city?

Yes. Jackson anchors a four-county metro area of about 184,600 people, and I-40, US 45 and US 412 bring in drivers from Humboldt, Milan, Henderson, Alamo and other surrounding towns.

Where is Jackson's main shopping corridor?

Vann Drive, which meets the US 45 Bypass and North Highland Avenue near I-40, is the city's primary retail corridor.

How many people see Trailhead Media's Jackson, TN billboards?

Geopath measures about 3.5M weekly impressions across Trailhead Media's 37 billboard faces in and around Jackson, Tennessee. The busiest location is S Highland Ave near Morton St, with about 494,780 weekly impressions.

Which billboard company owns the billboards in Jackson, Tennessee?

Trailhead Media owns and operates the billboards shown on the map on this page in and around Jackson, Tennessee, in Madison County. Trailhead Media is a billboard company headquartered in Laurel, Mississippi, with billboards across nine Southeast states.

Billboard Advertising Inquiry

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More Tennessee Billboard Markets

Billboard advertising along a Tennessee highway

Lewisburg

Explore billboard locations near Lewisburg.

Billboard advertising along a Tennessee highway

Shelbyville

Explore billboard locations near Shelbyville.

Sources: Geopath audience data via Trailhead Media’s inventory map · U.S. Census Bureau via FRED (Jackson, TN MSA) · West Tennessee Healthcare · Tennessee Lookout (BlueOval City). The Geopath Audience Location Measurement data is provided by Geopath, Inc.

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